Home Run Content uses a collective audience of your employees, customers and other stakeholders who love the brand. Ultimately, a home run home runner looks different depending on the definition of the brand, advertiser’s content, and audience. Most people don’t build a home run as an event or something unique, but as part of a broader marketing plan. The retention rate is 3.876%. And that was before videos became blogs, social media and other posts. Homeowners don’t have to be different, but content marketing has to be very good. But what is equivalent to content marketing? We asked the speakers of Content Marketing World 2019 to define this concept. Home run content marketing is when you create your own content base to support growth.