Ron Tite – You smoke my ass because all you want to do is

You smoke my ass because all you want to do is show me what’s yours. “Isn’t that right? And unlike “Look, John, I’m going to connect with you and create added value over time until you like what you hear and ask me how you can get me involved. “These are two very different things. Ron Tite: The second thing is that, in people’s entrepreneurial spirit, “I want to get to the thing that allows me to hit my chest and say I have the thing. “And this often means that we must continue with these measures of vanity and play the long game. Ron Tite: When REI said, “We believe that living outdoors is a good life,” they immediately agreed to broaden their horizons and diversify their portfolio because the new travel services also offer canoeing courses, which reinforces their conviction. Because if you say what you believe, what your clients believe, it’s a bit opportunistic, isn’t it? That you reconcile your beliefs with the people who give you money, instead of saying that we will unite with those who share our values and beliefs. And as salespeople, salespeople have been around a long time, and I am equally guilty of saying, “How can we overcome noise? How can we cut the noise? How can we get people’s attention?” It’s a universe of goldfish over all these things and it’s like, listen, if you just want to draw attention, kill a puppy. Ron Tite: Last week I was talking to our friend Jay Baer and we talked about something like “Oh yes, God and me, where are you going because there are so many shows and so many good things? And I said to Jay, “I think we should launch a magazine called TV Guide. “For example, we could just discover what the devil is with all the different streaming services. And I don’t care about innocent viewers who are offended or frustrated or who hate me because two people are going to turn and that’s fine by me. And I think that’s the problem with modern marketing communication. But if you’re Pepsi and you say the world should unite and you hire Kendall Jenner as a speaker, then you’d say, “What does that have to do with pop? There’s nothing strategic about that. “If you’re Audi and you say the world we should experience gender equality in the world of work, you may not need cars. And what we did, or what a lot of people did, is that they tried to play with the system by saying, “Forget it! I’m not going to adapt that. And then the third part is when we believe in something more important and behave in a way that reinforces that faith, which is not only worth mentioning, but also something that people want to hear. I mean, I’m a real estate agent and I can send clients down your path and you can send clients ” For example: “What? I don’t work with established companies because there is no right partner. And they say, “What’s everybody talking about?” “Oh, they’re talking about the environment. “Okay, yes, yes, yes, yes, yes, yes, yes, yes, yes, that’s what we think.” “What is acceptable if you focus strategically on what you sell, because what you sell is what you do. You say, “Do you have time to call between midnight and 2:00 p.m. the next day?” And you’re like, what? It’s so aggressive and I don’t know who teaches it. The other one I find very funny is what I call stumbling, because I don’t know if you get it often, but it seems to me that one out of every three invitations is from people who say, “I ran into your profile and I thought we should connect. It’s incredible, I’m having dinner with someone and they say, “Oh yes, we just started watching this program,” and it’s like saying, “I’ve never heard of it [Crosstalk 00:18:57]. “All right. Ron Tite: Well, I think a launch slap is the result of people playing with the system because the promise of digital communication was that we would be able to put the right products and services in front of the right people at the right time, being able to produce communication never before, cheaper than ever and somehow for people all over the world.