Online Reviews – Not having an online presence because you

Not having an online presence because you don’t want to face negative criticism loses your business customers and even affects your search ranking. Having a good base of positive opinions to counter negative opinions is always a good idea, and the more customers leave with opinions, the more likely you are to generate more business as long as you keep customers satisfied. Generating false ratings is not only a warning sign to informed consumers that they can easily choose false ratings, but it can also hide some of the larger rating sites that may lose even more of your company than the negative ratings you try. As a company, managing your online ratings is not only important, but also essential. In addition, keeping your reviews online will open your eyes to talk about your business. It is one thing to respond to any criticism you may have about the company or the services offered, and another thing to take them seriously and help shape your guidelines for the future. If you want to generate more business, you must process customer feedback. What you don’t want is for customers to leave negative ratings without being able to respond. According to MOZ’s survey of local search ranking factors, online ratings represent nearly 10% of Google’s and other search engines’ decision to evaluate search results. You don’t want multiple people responding to online ratings. While it’s important not to look combative or mean, responding to negative reviews is also a good way to make history. While it is important to respond to negative reviews, it is also important to thank and respond to positive reviews. Including customer feedback will help your business. If you are the only employee in your company, you will probably be the only one who responds to the evaluations. Time is of the essence when it comes to responding to online evaluations. Navigating things to do and not criticizing online can be daunting, but the rewards are worth it.