Marketing Archives – – Rohit Bhargawa is a trendsetter

Rohit Bhargawa is a trendsetter, founder of Non-Obvious and author of six industry bestsellers, including the bestseller Wall Street Journal Non-Obvious. Non-Obvious is my bestselling series of trends in the Wall Street Journal, which involves harnessing the power of conservatives to change your business and predict the future. Each year, as part of my research and trend thinking, I review over 100 books on business and choose my short list of the 15 best books published in 2016 to share with you. Last week, one of the inevitable stories in the U.S. was a controversial video showing a group of Catholic students who seem to have clashed with Native Americans. The biggest word the Simpsons introduced for English was “crap. “When Bart Simpson used it to describe Homer’s Christmas decorations,this’ brought a concept so necessary for all of us: something so bad that it can be really good. Since customers usually consider car dealerships to be one of the least reliable people in the company, Honda and its agency at that time had the idea to change this perception. Recently, Forbes employee named Panos Murdukutas wrote an article with the opinion that local taxpayers would be better off if libraries were replaced by Amazon. They were widely condemned, and the video was repeatedly dissected on opinions that were distributed on the Internet, and one of the students even went on television to defend himself. How often do you watch the film? For the new research thriller directed by Anish Shaganti, it would take more time, because the film contains a lot of Easter eggs and complicated peeks. One of the tips I like to convey from the stage is the importance of showing my work – something to do at school, but which is often forgotten. This new Victorinox video is a twelve-minute backstage journey showing how “his” legendary Swiss army knives are made. After two days of media interviews with 25 of the world’s leading brands, perhaps the best part of this video is that you don’t always hear the same conclusions or impressions. In 2007, an alliance of about 50 Honda dealers in Southern California began a bold experiment. The article immediately caused controversy, and the coverage of the scandal in the media quickly forced Forbes to destroy the article. When I was working at a marketing agency, I remember seeing a campaign that was so inspired that I wanted to think about it immediately. This new New York FCB is part of that enviable effort.