Local company stars will no longer appear in search queries, but here’s an important warning: third party sites such as TripAdvisor and Yelp will continue to show their stars and may still appear in search results. Google has just launched a monkey code in the process of improving search results by removing stars from the customer list. The companies used the Markup Schedule to tell Google how many stars the company got ranked in these rich clippings – and this improved the visibility of their organic ratings in Google’s search results. Google believes these sites are more credible because they believe they have no personal interest in companies whose ratings appear on their sites. In fact, Google says it cannot effectively monitor the integrity of the ratings offered by their sites. If Google is unable to verify the information provided, it is likely to be inaccurate, especially if it is not visible on your site. Google constantly changes its algorithms and search results, as well as its reputation. com, we are here to help. Posting comments on your site improves usability, increasing your business credibility. Google now believes that these opinions are selfish and do not reflect real public sentiment, because companies can only play with the system by giving firsthand opinions that make them look good. Join thousands of colleagues and get the latest information on reputation management, branding, search engine optimization, customer satisfaction and more.
Written by Steven Hawke
Steven has over 12 years of internet experience, from design, to programming to internet marketing. It's his background in branding and marketing that led him to the path of protecting his clients reputation online, a specialized field that he has received years of training. When he is not researching the latest online marketing trends, you can find Austin meeting with clients and working to deliver businesses the results they need.