Content Marketing – But what’s the difference between

But what’s the difference between content and content marketing? The answer is the editorial goal and regularity of quality content, which is used to attract and form an audience. If you follow these steps, you will be able to create a content marketing direction to achieve, attract and attract new customers for your business. With content marketing, you attract an audience into the brand direction, rather than interrupting or buying an audience on another platform. That’s why I took the initiative to provide branded services to see how to develop an effective content marketing strategy. I used the steps recommended by Joe in this book to use the approach I use to direct marketing from the Marketing Insider Group to the marketing destination, from the Marketing Insider Group to corporate content. Come to Michael Brenner because “he” teaches the basics of creating, documenting and implementing a successful content strategy in Content Marketing World 2019, and I think that the concept of content marketing direction that belongs to the brand and serves as a property for your content efforts is often lost. Most marketing teams focus on creating brand-supporting content or products. And you need to convince them to choose the direction of content marketing. This is not a matter of definition, but of the difference between content creation and marketing. It contains product information, sales information, customer service information, events information, information generated by employees, marketing information and campaign information. Content marketing is a strategic solution to a strategic problem. E-book, webinar and white book are not content marketing.